Tryptic
A persona-first hyperlocal discovery app for Indian cities, built around who you are before it shows you a single thing.
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Bounteous (Accolite)
Full brand overhaul for a Fortune 500 digital transformation company, now part of Bounteous.
View case →Product UX & UI
Flows, interfaces, and the system underneath. Designed to be built.
Brand & Identity
Naming, visual identity, and the voice that carries it across every surface.
Marketing Site
High-craft sites that load fast and convert without feeling like a funnel.
Go-to-Market
Positioning, launch assets, and the narrative that earns the first hundred users.
Design Systems
Tokens, components, and docs that let your team move without me in the room.
Prototyping
Clickable, testable prototypes in days, so decisions are made on evidence.
Great design doesn’t stop at the pitch. It’s what you build after it.
This is a single senior partner across the whole arc: strategy, design, and the build that brings it to life. From the first brief to a shipped product, a launched brand, or a site that converts, with no hand-offs to a junior team, no agency markup, and no six-week discovery before a pixel moves.
You get an operator who has built and led design organisations sitting directly on your problem, making decisions and producing work from week one. The engagement scales to what you actually need: a product designed and built, a brand launched, a marketing site live, or all of the above.